My favorite: User Experience Design is not a step in the process, it is the process.

They also talk about User Experience about being about the business. They should remind some Information Architects about that part too.

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If you know of anyone or are interested in the position, send an email to jobs@usabilitycounts.com.

The opportunity is for a temporary to permanent mid to senior level Information Architect that lives local to   San Francisco.

The company is a high-end fashion retailer in Union Square area of San Francisco. Office is in the heart of everything: shopping, restaurants, transportation, and is housed in a heritage-style office building with exposed brick walls, big open spaces, and a cozy, close-knit team.

Must be able to lead initiatives and make recommendations, and be proactive the user experience process. Experience working on major site builds in an e-commerce environment is required. Experience in fashion a major plus, but not a requirement.

Please be able to have the full range of information architect skills like building wireframes and writing personas, understand shopping cart functionality, and an ability to evangelize your user experience ideas to a greater team. Having a great sense of humor, and a collaborative team spirit is great too.

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I just purchased an iPhone a month ago and after a month, I understand why they’re calling it the crackPhone: it’s addictive, much too easy to spend too much time with it. It’s really easy to use, and after a few modifications find it a device that I’m using in the way some people use personal organizers.

The best of it is buying the applications. No matter where you’re at — in an airport, in Canada, on the road — you can go through the purchase process for applications with the greatest of ease.

This is a screen shot from the iTunes store (because I’m too lazy to get it from the phone). All they ask for is the password, using a credit card that you have stored on file. For the purposes of limiting fraud, Apple actually errors on the side of not working about charge backs because the purchases are so small, and I imagine they have some kind of limits in place if you go past a certain number of purchases or a certain amount.

For the purposes of purchases, you can actually argue there’s probably more security in place here than at the supermarket, because there is a password involved.

The phone is even easier: all they ask is for your password.

If you have an application or website that has a significant ecommerce component, look at how often the user has to make a purchase; if it’s repetitive, consider this approach because six form entry fields is much more troublesome than one, and all it takes is security on your server.

Make it easy, and watch revenues go up!

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Stolen from xkcd.

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