From Inside Facebook as summarized from The Economist:

The average male Facebook user with 120 friends:

• Leaves comments on 7 friends’ photos, status updates, or wall
• Messages or chats with 4 friends

The average female Facebook user with 120 friends:

• Leaves comments on 10 friends’ photos, status updates, or wall
• Messages or chats with 6 friends

The average male Facebook user with 500 friends:

• Leaves comments on 17 friends’ photos, status updates, or wall
• Messages or chats with 10 friends

The average female Facebook user with 500 friends:

• Leaves comments on 26 friends’ photos, status updates, or wall
• Messages or chats with 16 friends

In other words, Facebook users comment on stuff from only about 5-10% of their Facebook friends. And as has been shown by many other studies, women communicate with more people in all cases than men.

This is the takeaway, and it’s very true:

His findings: while many people have hundreds friends on Facebook, they still only communicate with a small few. Or to quote the author of the article, “Humans may be advertising themselves more efficiently. But they still have the same small circles of intimacy as ever.”

Similar Posts You Might Like

• Designing an Effective MySpace Open Social Application
• QuickTip Sundays: Facebook And The (Obvious) Importance Of Labeling And Taxonomy
• Social Media Mondays: Top Five Reasons Why Facebook Isn’t Real
• The Elements Of Community: Just How Many Passive Viewers Are Active Contributors?
• The Truth About Social Media: Followers Are Not Your Friends

Trackback URL | Comments RSS Feed Both comments and pings are currently closed.